THOUSAND FELL BRAND STRATEGY

Guest Star embedded with the THOUSAND FELL team to lead all brand and marketing initiatives. In an effort to grow and scale the sustainable shoe brand, Guest Star strategized new product launches, introduced partnerships with UPS and Terra cycle, and developed their popular Friends of the Future community program

Guest Star led creative strategy and product marketing initiatives alongside content creator and community building campaigns.

PROJECT SCOPE

Creative Strategy

Digital Strategy

Production

Programming

Operations